- Supply greater information to search engines to boost their comprehension of your organization and on the content on your own website. A friendly URL is an online address that's easy to read and incorporates terms that explain the content of the world wide web page. Such a URL enable https://social40.com/story4778151/the-fact-about-prestashop-seo-friendly-url-pretty-url-without-id-number-that-no-one-is-suggesting