The process of RTB begins when a user visits a website or digital platform that uses RTB. The SSP sends a request to the DSPs, which includes information about the available ad space, the Endbenutzer’s demographics and interests, and the publisher’s targeting criteria. After the winning ad is selected, it https://a-b-tests80133.wikimidpoint.com/4080357/alles_über_interaktive_werbung